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      Scottish Tourism Month: Signature Conference 2019 in Glasgow

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      March 14, 2019

      Thursday   9:30 AM

      Exhibition Way
      Glasgow, Glasgow City G3 8YW

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      Scottish Tourism Month: Signature Conference 2019

      The must attend for anyone working in Scotland’s tourism industry. Each year the STA hosts its Signature Conference  during Tourism Month. We are changing our style for STM2019, moving away from the traditional ‘all in one room for a day’ type conference format to deliver a high calibre, impactful, exciting and inspiring timetable of Signature Sessions throughout the day. We’re partnering ScotHot again this year so in between our sessions, you’ll be able to visit the STA Spotlight stages for inspiring talks and workshops - to reserve your free place for the STA Spotlight stages click here. The event is a ‘do not miss’ for tourism business owners, industry leaders, managers and suppliers to industry. STA Signature Sessions 09.15 - 09.55 Registration & Refreshments 09.55 - 10.00 Welcome Marc Crothall, CEO of Scottish Tourism Alliance 10.00 - 10.15 Political Address Fiona Hyslop, MSP Cabinet Secretary Culture Tourism & External Affairs 10.15 - 11.15  Session 1: The Future Outlook for Tourism  A Global Outlook Simon Calder, Senior Travel Editor, The Independent, TV & Radio Broadcaster  Panel | Responding to the World of Travel and Tourism Jonathan Hinkles, Managing Director of LoganAir Shaon Talukder, CEO of Geotourist Hubert Viriot, CEO of Yotel Justin Reid, Director of Destination Marketing, Europe, Middle East & Africa at TripAdvisor 11.15 - 12.10 Networking Break 12.10 - 13.15  Session 2: Taking Responsibility Setting out the Challenge - Dr Harold Goodwin  Panel | Growing Profit Through Sustainability  Dr Richard Swannell, Development Director at W.R.A.P Andrea Nicolas, Managing Director of Green Tourism Alex Hynes, Managing Director of Scotrail Alliance Alison McRae,  Senior Director, Glasgow Chamber of Commerce 13.15 - 14.45 Networking Lunch 14.45 - 15.50 Session 3: Surprise and Delight Session Introduction -   Ian McAteer, Chairman of The Union (group) Surprise & Delight Through Our National Brand  Interview with Director at Brand Scotland, Cat Leaver  Johnnie Walker “The Perfect Blend” Greg Klingaman, Global Reserve Retail Director at Diageo 15.50 - 15.55 Summing Up Marc Crothall - CEO Scottish Tourism Alliance  *Please note times and speakers may be subject to change  STA events on the 13th March The STA & ScotHot Social: 6.30 -10 pm, Revoluiton, Mitchell St, Glasgow Think casual drinks with lots and lots of people, party atmo, cocktails when you arrive and light bites – dinky little cones of fish and chips, sliders and these amazing little Yorkshire pudding treats.  Whether you’re a tourism business, a supplier to industry, an exhibitor, a delegate attending STA Signature Sessions or involved in any aspect of ScotHot please come along, we would love to see you. If you can’t make it to the conference or ScotHot you are still very welcome to register for this social event! Workshop: Place, Volume & Quality Experiences: Are Our Destinations Full? 2-4 pm, Crowne Plaza, Castle Suite, Glasgow This pre-STA Signature Sessions workshop with author and responsible tourism advisor, Dr Harold Goodwin will explore the business advantage in working with local businesses and local people to create additional experiences, goods and services for tourists. This highly interactive workshop will address the issues which participants bring to the session and offer a range of management approaches which have been developed to address the many causes and symptoms of overtourism. Who Should Attend: This workshop is aimed at industry professionals involved in leading or managing destinations or attractions which have experienced or are starting to experience the pressures of 'too many' visitors.

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      Event details may change at any time, always check with the event organizer when planning to attend this event or purchase tickets.